Cathy McAuley – Head of Marketing

Cathy McAuley

An energetic, goal oriented individual with strong leadership and interpersonal skills and an in-depth understanding of all aspects of brand development and value delivery to drive sales and engender customer advocacy.

She has extensive experience of bringing the vision to life through devising smart, focused business development initiatives within a cost sensitive environment. Her breadth of knowledge of developing ‘go to‘ market strategies for both the public and private sector has been gained over the last fifteen years working as a senior manager in high growth software businesses.  Prior to this Cathy had a very successful corporate career working with major global brands.

Influential and motivational with a pragmatic approach to delivering key business objectives she is well placed to drive the sales and marketing activity to achieve the ambitious growth plans of the business.